Sustainable, without compromising on style or quality
At Jane Lushka, we believe that fashion goes beyond style – it is a conscious choice that impacts the world around us. Our vision of sustainability is about creating fashion that is not only feminine, comfortable, and timeless but also made with respect for people and the planet. We take responsibility for the impact we have and strive to become more sustainable step by step, without compromising on quality or elegance.
For us, sustainability is not a final goal but an ongoing process of improvement and innovation. We are committed to a future where fashion and responsibility go hand in hand – a world where women not only feel beautiful in what they wear but also feel good about how it is made.
Sustainability at Jane Lushka: A Conscious Choice
Our commitment to sustainability is based on three core principles:
Designed to Empower – Our collections are designed to make women feel free, confident, and comfortable, supporting them in their daily lives. We create stylish, versatile clothing that can be effortlessly worn and combined, allowing you to do more with fewer pieces. Each garment is a fusion of functionality and elegance, ensuring that you need less while making more out of your wardrobe.
Designed to Care – We are constantly working to reduce our ecological footprint by making conscious choices in fabrics, production methods, and packaging. We believe in quality over quantity and select materials that are not only beautiful but also long-lasting. This way, we create a wardrobe that is both stylish and responsible. We collaborate with a limited number of producers, all based in Europe. By keeping production close to home and maintaining daily contact with our partners, we ensure transparency within our production chain. Together with our partners, we take initiatives to make production processes more efficient and sustainable.
Designed to Last – Fashion should not be disposable. At Jane Lushka, we believe in clothing that goes beyond seasons and trends. Our designs are crafted with care and expertise to ensure they remain stylish and of high quality, not just today but for years to come. Timeless silhouettes, premium materials, and thoughtful details make every piece an investment in a sustainable wardrobe. We select fabrics that can withstand daily wear and washing without compromising on comfort or elegance. By choosing wrinkle-free, breathable, and shape-retaining materials, our clothing continues to look fresh and new, season after season. This allows you to enjoy your favorite pieces over time, without losing their charm or appeal.
Embracing Eco-Friendly Materials
At Jane Lushka, we design clothing that is made to last. We prioritize sustainable materials such as Technical Jersey, organic cotton, TENCEL™ Lyocell, recycled polyester, and eco-friendly dyes, all sourced from carefully selected and reliable European manufacturers. By choosing these materials, we reduce our environmental impact and promote sustainability throughout our entire supply chain.
This approach also allows us to closely monitor the production cycle, aiming to minimize water, energy, chemical usage, and waste. Our packaging is made from recycled paper, and the 'plastic' we use is derived from potato residues. Additionally, we save and recycle all leftover parts and materials from production to create our marketing tools, such as bags and notebooks.
At Jane Lushka, you choose not only style and comfort but also a conscious future. Together, we make a difference.
